Insight

Strengthening resilience for charities in a cost-of-living crisis

Bhavesh Narsey
By:
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Australian charities are grappling with rising operational costs, decreased donations, and increased demand for services due to the cost-of-living crisis.

According to The Salvation Army, over 3.3m Australians are living in poverty due to soaring prices in groceries, utilities, transport, and housing, leading to higher demand for charity support.

Inflation and multiple interest rate hikes by the Reserve Bank of Australia since May 2022 have driven up operational costs for charities, with energy prices being a major burden. Despite some funding initiatives, donations and grants have struggled to keep pace with inflation, creating financial strain. In addition, a tight labour market has increased wages and made it harder to attract and retain appropriately skilled workers. As more individuals and families seek help, the demand for services has surged, stretching resources thin.

The Australian Charities and Not-for-profits Commission (ACNC)’s Australian Charities Report highlighted that operating and service delivery costs for charities have outpaced their revenue growth. As organisations face the dual challenge of managing tight budgets while adapting to increasing demand, they are under pressure to prioritise their mission while exploring new systems to remain sustainable.

Pressure felt on a global scale

Globally, charities are under pressure from increased demand for services while managing the volatile environment caused by economic uncertainty. Factors like post-COVID recovery, geopolitical tensions, and inflation have heightened financial pressures on households. 

In Grant Thornton UK’s recent Charities under Pressure report, our Not-for-Profit (NFP) experts across the UK, US and Australia agreed that similar trends are occurring globally, as inflation and economic uncertainty are squeezing household budgets, increasing demand for charitable services while reducing donations and funding. 

Responding to these challenges

Organisations have had to move swiftly to manage the macroeconomic circumstances. Some innovative strategies and operational adjustments successfully undertaken include:

Organisations are reassessing supplier fees and terms, renegotiating leasing terms and optimising motor vehicle fleet arrangements to reduce financial strain. Sharing costs and resources with other charities has also emerged as a practical solution.

By conducting process and job reviews, charities are clarifying roles and responsibilities, ensuring organisational structures are best suited for service delivery. Efforts to enhance efficiency include reviewing service delivery costs and leveraging technology, such as AI, to automate tasks and enhance efficiency.

Charities are exploring alternative fundraising sources, including social enterprises, commercial products, rental income, and corporate philanthropy. Fundraising strategies are shifting focus towards bequests, high-net-worth individuals, and grants from trusts and foundations. 

Many organisations are reviewing their investment strategies to maximise returns and ensure financial health. They are also taking steps to ensure they fully utilise appropriate tax concessions, including FBT and GST benefits. 

Continuing to build data-driven decision-making capabilities and improving outcomes reporting have become priorities to maintain transparency and trust with funders and other stakeholders. This approach helps demonstrate their impact and alignment with the organisation’s mission. 

Leadership driving resilience

Leaders in the NFP sector are currently highly focussed on financial sustainability. Proactive leadership, strategic planning, and innovative approaches have proven to be crucial. 

The resilience of the sector is once again being tested in an uncertain economic, social and political environment. Despite this backdrop, collaboration amongst sector peers and a focus on mission and message has continued to withstand the challenges. 

Reach out to learn how we can support your organisation in achieving long-term sustainability and impact.

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